Logos - Stone House Vintners - bottle
CBC must deal with new reality
April 13 2014 - Toronto Sun -
No one can say they didn’t see it coming. The writing has been on the wall at the CBC for quite some time.
Last Thursday, state broadcaster CEO Hubert Lacroix announced 657 positions were being cut.
Those of us in the news media take no joy in learning of job cuts to our industry. After all, pretty much every major news organization in North America has made similar announcements in recent years.
But the CBC has always played by different rules. They’re insulated from many of the realities of the industry. So we don’t buy the complaints that followed the announcements.
Some people would like to entirely blame these woes on their reduced government funding determined in 2012 — from $1.03 billion to $913 million 2014-2015.
But this ignores the fact that ratings were lower and the entire industry is struggling with the TV ad market.
For a long time, the network was known as the place for hockey, The Simpsons reruns and Coronation Street.
And this is a public broadcaster?! Their existential crisis isn’t just starting — they lost their way years ago.
The loss of hockey is only going to compound the challenges.
In April 2013 executive vice-president of English services Kirstine Stewart left the CBC to work for Twitter. This is an example of a mid-career executive moving from a company on the decline to one with its good years ahead of it.
There’s been a lot of belt tightening on Parliament Hill. As there should be. We need to clean up our books. The CBC should not be immune to such pressures.
That near billion-dollar budget doesn’t come out of thin air. Taxpayers just faced some tough economic times; Canadians are right to question such budgets.
Just the other day the NDP called on the Conservatives to give more support to the state broadcaster.
The lobby group Friends of Canadian Broadcasting aims to “Restore CBC’s fiscal capacity so that it can reduce its dependence on commercial revenue.” Most people wouldn’t call $900 million a lack of fiscal capacity.
Perhaps if the CBC privatizes or reinvents itself to be like TVO or PBS they could work with a smaller budget.
But the bottom line is they need to come to grips with reality.
Logo: This is the Canadian Broadcasting Corporation’s current corporate logo. The red “gem”, adopted by the CBC in 1992, is a simplified version of the corporation’s logo used between 1974 and 1992. The logo was simplified to improve its visibility on analogue television screens. The logo’s simplification also made reproduction easier, as it is made up of only 13 geometric sections, as opposed to 25 in the previous logo. The full corporate logo has the legends “CBC” and “Radio-Canada” on each side of it, in the Frutiger typeface. For the first several years of its use, the accompanying font appeared in heavy bold and used “SRC” in place of “Radio-Canada”.
Food - Kerrygold Logo
Kerrygold is the brand name of The Irish Dairy Board and is used extensively in over 50 countries world-wide on Irish dairy products, principally butter and cheeses.
Photo I: 1980 logo by Fanstone Design
Photo II: 2011 logo
Photo III: Kerrygold Dubliner Cheese package
L’Wren Scott Logo
L’Wren Scott for Banana Republic Collection.jpgfor Banana Republic Collection
L’Wren Scott sunglass Collection
L’Wren Scott (Luann Bambrough - adoption name)
Born: April 28, 1964
Died: March 17, 2014 (aged 49), New York City
Her height was: 6 ft 3 in (1.91 m)
She was a former American fashion model, currently a fashion and costume designer.
Note: Scott was found dead by hanging at her apartment at 200 11th Avenue in the Chelsea section of Manhattan around 10 a.m. on March 17, 2014, a month before she tuned 50. The AP reported that no note was found and there was no sign of foul play. A medical examiner has yet to determine the official cause of death. It is suspected to have been suicide. (as of March 18, 2014)
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Coffee packages - logo of Jumping bean
On March 17, 1910, the Camp Fire Girls organization was founded by Luther and Charlotte Gulick. It was the first interracial, non-sectarian American organization for girls.
Note: Its informal roots extend back to 1910, with efforts by Mrs. Charles Farnsworth in Thetford, Vermont and Luther Gulick M.D. and his wife Charlotte Vedder Gulick on Sebago Lake, near South Casco, Maine. Camp Fire Girls, as it was known at the time, was created as the sister organization to the Boy Scouts of America. The organization changed its name in 1975 to Camp Fire Boys and Girls when membership eligibility was expanded to include boys. In 2001, the name Camp Fire USA was adopted, and in 2012 it became Camp Fire. - Wikipedia
Photo I: Campfire Girls on a hike. Kodaikanal School in the 1930′s // Photo II: old logo // Photo III: Camp Fire Girls 1916 // Photo IV: Book: the campfire girls go motoring